The Fresh Market

The Fresh Market is a specialty grocery store offering easy meals and delicious fresh foods, including restaurant-quality meat and seafood, premium produce, signature baked goods, and deli platters for any occasion. Each department features a wide selection of unique ingredients, seasonal finds, and friendly, knowledgeable team members to help you discover new flavors every day. The Fresh Market is proud to be Voted #1 Best Grocery Store by USA Today Readers Choice again in 2026, as well as Voted #1 Best Grocery Produce, Bakery, Deli, and Prepared Foods.

The Fresh Market is a grocery store in Roanoke, Virginia. It is listed at 2207 Colonial Ave SW, Roanoke, VA 24015, which places it among the local businesses of Roanoke that residents and visitors turn to when they need this kind of service close by. Besides its main category, the business also describes itself as american grocery store, bakery, butcher shop, so it may cover more than the name suggests.

In Roanoke, supermarkets restock cut flowers several times a week and often run discounts before weekends and holidays. Across Virginia, hours for these stores are usually longer than a florist's, which makes them useful for a last-minute purchase. Check the listing for hours, address and Google rating before you go.

The business lists hours on 7 days of the week. On most of those days it is open 8 am–9 pm. As with most places, expect changes around holidays; the phone number below is the fastest way to confirm. The listed phone number is (540) 344-5490. Many businesses also reply to text messages on the same number if it is a cell phone. Its website is stores.thefreshmarket.com, where you may find menus, price lists or booking options.

On Google it holds a rating of 4.4 out of 5 from 1,241 reviews, which is a strong result for a grocery store in Roanoke and suggests consistent service.

Roanoke is in Virginia, in the Southeast, where summers are long, hot and humid, winters are mild, and afternoon thunderstorms and the hurricane season from June to November can change plans at short notice. Getting around Roanoke is easiest by car; street parking is metered in busy downtown areas, and most suburban businesses have their own lot. Ride-share apps such as Uber and Lyft operate across Virginia's larger cities, and public transit varies from extensive to minimal.

See the other grocery stores & supermarkets in Roanoke listed below to compare ratings, hours and locations before you decide. If you own or manage The Fresh Market, you can claim this listing to correct details, add photos and a description, and receive a verified badge. Everyone else can help by leaving an honest review on Google after a visit.